Content Writer

Full Time

Key Responsibilities

  • Develop engaging, original, and high-quality content for social media platforms such as Instagram, LinkedIn, Facebook, and other digital channels in both Gujarati and English.

  • Craft compelling captions, post copies, blog articles, website content, ad copies, and campaign messaging that align with brand voice and objectives.

  • Generate creative content ideas and concepts for digital campaigns, brand storytelling, product promotions, and engagement-driven activities.

  • Stay updated with the latest social media trends, reel formats, viral content styles, and algorithm updates to ensure content remains relevant and high-performing.

  • Plan, manage, and maintain content calendars to ensure timely publishing and consistent communication across platforms.

  • Conduct basic research on industry trends, competitors, and audience preferences to create strategic and relevant content.

  • Ensure all content is grammatically accurate, well-structured, and aligned with brand guidelines.

Requirements

  • 1–3 years of professional experience in content writing (experience in a marketing or advertising agency will be highly preferred).

  • Strong writing, editing, and proofreading skills in Gujarati (mandatory) and English.

  • Ability to write creatively while maintaining clarity, structure, and brand consistency.

  • Good understanding of social media platforms, algorithms, engagement metrics, and content performance indicators.

  • Creative mindset with strong attention to detail and the ability to think out of the box.

  • Strong communication and coordination skills to work effectively within a team.

  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.